Recent Prospectiv poll reveals that 79 percent of consumers say rising prices will impact their summer travel plans
Seventy-two percent polled use the Internet as their primary resource for researching travel information, special offers and promotions
WAKEFIELD, MA - July 10, 2008 - Prospectiv, a provider of online customer acquisition solutions to leading consumer brands, today announced the launch of 'Eversave Travel,' a newsletter to an opt-in membership database of pre-qualified consumers seeking travel and hospitality information and special offers. Eversave Travel also offers members articles on travel tips and money-saving advice, providing marketers with a content-rich environment for presenting special offers and e-newsletter sign-ups to highly engaged consumers. Prospectiv is the owner of the online properties Healthier.com and Eversave.com, and operates a lead generation platform used by publishers across the Web. Prospectiv's Eversave Travel offers three main avenues for marketers to reach consumers eager to learn more about time and money-saving travel opportunities.
Lead Generation
Provides online marketing solutions for travel marketers to build their own opt-in email lists of pre-qualified consumers who have already expressed an interest in their promotions, offers and brand.
Branded e-newsletters
Marketers can reach out directly to Eversave Travel members with customized branded e-newsletters offering special travel promotions and offers, in addition to money-saving tips and advice for travel enthusiasts
Eversave Travel Sponsorship
Offers prime locations for advertisements and offers within Eversave Travel emails with multiple links back to brand websites
For the full release, visit http://www.prospectiv.com/press165.jsp.
Wednesday, September 10, 2008
Seventy-Two Percent of Consumers Have Increased Coupon Usage in the Past Six Months, according to Prospectiv Survey
Seventy-five percent polled say state of the economy has driven more coupon usage
Eighty-one percent are most interested in grocery product coupons
WAKEFIELD, MA - September 3, 2008 - An August 2008 consumer poll conducted by Prospectiv reveals that despite the recent decline in energy prices, consumers are still concerned about the economy and are increasing their use of coupons - especially for savings on everyday grocery products.
According to Prospectiv's 2008 Consumer Coupon Poll, 72 percent surveyed say they are using more coupons to make their money go further than they did six months ago (since March 2008). The majority polled (75 percent) said that economic concerns are their main reason for using more coupons. Eighty-one percent said they are most interested in coupons for grocery items (food and household products).
Prospectiv, a provider of online customer acquisition solutions to leading consumer brands is the owner of the online properties Healthier.com and Eversave.com, and operates a lead generation platform used by publishers across the Web.
For the full release, visit http://www.prospectiv.com/press172.jsp
Eighty-one percent are most interested in grocery product coupons
WAKEFIELD, MA - September 3, 2008 - An August 2008 consumer poll conducted by Prospectiv reveals that despite the recent decline in energy prices, consumers are still concerned about the economy and are increasing their use of coupons - especially for savings on everyday grocery products.
According to Prospectiv's 2008 Consumer Coupon Poll, 72 percent surveyed say they are using more coupons to make their money go further than they did six months ago (since March 2008). The majority polled (75 percent) said that economic concerns are their main reason for using more coupons. Eighty-one percent said they are most interested in coupons for grocery items (food and household products).
Prospectiv, a provider of online customer acquisition solutions to leading consumer brands is the owner of the online properties Healthier.com and Eversave.com, and operates a lead generation platform used by publishers across the Web.
For the full release, visit http://www.prospectiv.com/press172.jsp
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